What is Water?

https://www.flickr.com/photos/protographer23/250593029/in/photolist-PcnU7-o9mzt-coCoS-PyPFf-CVJN5-D8N2b-2XLCym-j255g-MHkn-6RBQxo-coCCZm-7zj9Vj-4VRk4F-ff4tms-5wzjWG-jD2C-fePbic-bJjohr-2NqQoX-8mdjDV-dta6Nv-8mgtsA-ff4uyw-9YEhJJ-a1imV-7q92Cj-4Xuu8y-dCqpDN-Sk9d8-4Z8W6p-xX6wx-eGbqi-rh9Lg-eKZ1W-7nw9gY-dutrof-wp1Yn-aFeYNG-ayAQea-ayDv4w-a7KDFC-9tFdLL-5VsTv5-kbcL8t-fPLQ8V-6AbmQN-8ZkK7j-4zqSe6-5VsTrm-fPLQbP/

“There are these two young fish swimming along and they happen to meet an older fish swimming the other way, who nods at them and says “Morning, boys. How’s the water?” And the two young fish swim on for a bit, and then eventually one of them looks over at the other and goes “What the hell is water?”

David Foster Wallace in ‘This is Water

This isn’t the first time the question “What is Water?” is used in a way to point to our beliefs. The central idea is that we all possess beliefs which may or may not be founded in true experience. For individuals, this is the same as living an aquatic life not knowing what water is. We don’t know of the existence of these beliefs. And yet we act on the basis of them. These beliefs are the source of our identity.

What do you do to learn what water is for you?

Return to Main

This post has been the most unusual one to write. It has been an effort of well over a year now to gather what I have learned and put it into proper words. Some introspection, a series of conversations with family, other entrepreneurs, friends and mentors helped me find them, and yet it must remain unfinished.

In April this year, I took up a full-time with ShopSocially and have been working there ever since. Before that people, including some who I did not even know – used several words to describe where I was at, including ‘struggling’, ‘stuck’ and so on. It was never a secret that times were difficult. Speaking carefully, I only recently discovered that my work on my venture was missing heart.

The problem did not lie in what I was building, or any of the million other things that I might have felt. It had simply become of paramount importance for me to succeed, and by staring so hard at only this one thing – the emotional content necessary to make things work vanished. With no freedom from failure, every thought became rigid, the negative amplified, and small details sadly missed.

It has been a hard-earned lesson, but a valuable one.

Fortunately, life decided to take me over and cut off my past. My time with those around me at work and home has given me an opportunity to train in their inherent cycle and recover original perspective to build on. Yes, I am not in a venture where I am in a position of risk, and I get that we all want to be that proverbial Tiger hunting it’s prey. I also think I understand now that in order for the Tiger to be a Tiger, he must put in the same amount of intensity in hunting a mouse as he must when hunting another animal that is much bigger or faster than itself.

If you read up stories of founders who made it (or did not), that will tell you that they did not know before hand all that they were building – but with uncommon sincerity did they mix their lives, work and ambitions to lay down layer upon layer. Take this blog site for example, I have to work on not only it’s contents, but how it looks and feels as well to make it agreeable to you. In order to discover that I must first write and so on further in. Same principle.

So what lies ahead? Truth is, all I know right now is the compass-bearing and am taking on challenges one at a time. I have plenty of moves left to get me to where it is that I am going. I am also constantly tinkering with my self to improve. For those of you who believed in me, encouraged me, I might be slow to come around but I stay in your debt as I go forward.

Related links:
Secret Trait of Every Successful Entrepreneur – Inc.com.
Secrets of the Accidental Entrepreneur – Techcrunch.
“How not to die” Paul Graham.
The struggle is not failure, but …